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    Dave Strom

    Marni,
    just read your little article in the Fall 2008 issue of MEETINGS - MN HOSPITALITY JOURNAL. Just a reminder.. please don't assume that your reader is familiar with acronyms. I've been in the industry for 17 years and I had never heard of ISES. Your article mentions it repeatedly - in fact is all about ISES - and there is no reference to what it stands for. I had to look for it on the web.

    just fyi.

    Marni

    Thanks, Dave. I'll keep that in mind. We also print an index of these association acronyms in every magazine (in the fall issue it's on p. 59).

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